...rants by Asheesh Mehdiratta on Coaching, Transformation and Change

Tag: communities of practice

5 Step Recipe for building Communities of Practice

building communities of practiceAs part of organizational transformation journey, CIOs today need to move from hierarchical models to self organizing communities to deliver IT, and there is an even greater need to build and sustain “Communities of Practices” for achieving the same. If you are an internal change agent responsible for building these communities, you can learn about the 5 step recipe to building and nurturing these communities of practice in your organization:

But before we kick-start, let us try to understand what really is a Community of Practice?

Communities of practice (CoP) are groups of people who share a concern or a passion for something they do and learn how to do it better as they interact regularly.

Typically these groups have a shared domain of interest, shared competence, and learn regularly from each other. They engage in joint activities and discussions, help each other, and share information; they are practitioners who share experiences, stories, tools, ways of addressing recurring problems — in short a shared practice.

Below is a Simple 5 step strategy to kick start and nurture your Community of Practice:

1. Establish a Sense of Urgency and leverage the Strategic objectives

2. Gather ‘early’ Adopters and “Run”

3. Partner with the internal and external Ecosystem

4. Scale –  Horizontally 

5. Scale –  Vertically

 

1. Establish a Sense of Urgency and leverage the Strategic objectives

Corporate honchos will typically lay down the current / future areas of focus for the organization. These are typically called as the Strategic Capabilities or future growth areas or similar sounding terms.

The key to starting a community is to leverage these strategic objectives with an inbuilt sense of urgency, and find a key sponsor (read as TOP DOWN Support), and identify the contributions with this sponsor, as to how the community can add Value, and then focus the discussion and activities around these.

The BOTTOM UP support is always easy to find, once the Sponsor has been identified, who can then help in spreading the message across the enterprise. It is never a question of how to find the bottom up interest, but more a question of ‘how to engage and guide’ the early adopters and steer their passion.

2. Gather ‘early’ Adopters and “Run”

Start with whoever shows up and accept that there will be passionate people (few initially), but always encourage and accept different levels of participation. You will realise that the strength of participation varies from each individual. The ‘core’ (most active members) are those who participate regularly. There are others who follow the discussions or activities but do not take a leading role in making active contributions.

Then there are those (likely the majority) who are on the periphery of the community but may become more active participants if the activities or discussions start to engage them more fully. All these levels of participation should be accepted and encouraged within the community.

There is never a critical mass required to start a community. So RUN with whoever shows up!

3. Partner with the internal and external communities

As a community guide, you will/shall/need to partner with the internal and external communities for your organization.

The internal communities would include your Support functions – typically Human Resources – Learning / Training departments, and the internal facilities, who can provide the required logistics, marketing muscle, sometimes manpower too and really make your community endeavors as a key part of their learning offerings. It is best to create this win-win combination to sustain your communities.

The external communities is key and would include partnership with the industry forums, and speakers, wherein the community members interact, broaden their expertise, and learn and share their stories, new learnings and upcoming trends. The key is to provide an engagement channel with your Community SPONSOR, on how to funnel the participation and share these learning’s internally without getting sucked into the legal and compliance partners.  The culture of your organization may aid/resist this step-up.

4. Scale –  Horizontally 

In order to generate initial buy-in across a wider spectrum, it always makes sense to scale horizontally first, so that you can achieve critical mass for your community. This allows the members to contribute and break the ice, and helps in the initial stages in collaboration for the ‘core’ team, as each member brings some additional value to the conversation. We call this strategy as the – Go Wide move

It always helps to create a rhythm for the community with regular schedule of activities that brings the participants together on a regular basis, and combining familiarity and excitement, by focusing both on shared, common concerns and perspectives, but also by introducing radical or challenging perspectives for discussion or action.

5. Scale –  Vertically

Post the initial buy-in, and few first steps, there are always challenges of – What next? Who runs? When? How?

Try Vertical Scaling! – which means going deeper into the sub-topics of interest / work streams within a common umbrella, focusing on multiple aspects: roles/functions/location/on-line/offline medium

As the community needs to be refreshed every few seasons and undergoes an ownership transition, which will happens as you scale vertically now, it is OK to disengage the earlier passionate core and let a new ‘core’ emerge. Other options include introducing Game mechanics in the community, and allowing for non monetary rewards and publicity for the passionate volunteers. You may need to watch out for the Success Patterns and Failure Patterns for your CoPs.

In the end it is the Passion that always rules!

The key to building successful communities is to provide an enabling platform and a safe environment for people to share their stories without any judgement or fear of failure.

I would definitely be interested to hear if you have used these or additional steps to make your communities a success !! So what’s your success story building and nurturing Communities of Practice ?

Photo Source: http://bit.ly/2d39F6R

p.s. This post was originally published here

Watch out for these Top 5 CoP Failure patterns

Sustaining Communities of Practice is an art and probably a science and can best be build using the framework in my earlier post. I also talked about the CoPs Success Patterns but if you watch out for these Top 5 Failure patterns also while building your CoPs, it may lead you to a better place than where you are right now. So let’s jump right in and reveal these patterns –

1. Big boys club

In this pattern, there are only management bigwigs who only do the TALK,  but fail to WALK the Talk. In effect they will be able to make splashy presentations, but will not have real community members or an engaged community audience. Only the marketing would be the highlight but there would be no real sharing of new ideas or experiences.

2. Solopreneurs

In this pattern, there is a SINGLE Volunteer/Lead who hogs the limelight and runs the show. The individual shamelessly blocks the entry for other volunteers or robs the “community” feeling for the CoP. With no recognition for the remaining volunteers or the community members, this is doomed to failure sooner than later.

3.  Passion-less Glow

In this pattern, the community runs as a Mechanical Robotic system, organizing and running events, but more from a top down hierarchical mandate, rather than a network of  passionate individuals coming together for a cause or passion. These CoPs survive but usually die as soon as the mandate drops.

4. Dropped Anchor

Every community needs key individuals who are the anchor for the community. This is typically the CORE group, which is passionate, driven, and is a community builder, who love to share and grow and learn together. If you do not have these Anchors in your group or these Anchors move out, the community can lose the momentum and slowly fade away.  So watch out for the dropped anchor effect.

5. Big Brother Conflict

Sometimes if the community is driven bottoms up, it can suddenly run in rough weather with the senior leadership if there seems to be a direct threat or conflict to the larger ego or interest of a senior manager.  The community initiatives can be killed or simply degraded if the big brother is not on your side and has his own agenda. So watch out for the big brother conflict.

So these are some of my Top 5 Failure patterns to watch out for sustaining your CoPs. Which failure patterns have you seen? 

If you like what you read here, then do subscribe to my blog , and feel free to share your feedback in the comments below.

 

Top 5 Success patterns to sustain your CoPs

Sustaining Communities of Practice is an art and probably a science and can best be build using the framework in my earlier post. But, if you follow these Top 5 Success patterns to sustain your CoPs, it may lead you to a better place than where you are right now. So let’s jump right in and reveal these patterns –

1. Band of brothers

Successful CoPs have a small circle of Brothers  (or Sisters), who have a good rapport with each other and are always acting and building upon each other’s  strengths and weaknesses, as they build and grow the community.

2. Diversity Rules

Successful CoPs have a good diversity across the team in terms of young and old blood. They build an ever growing tribe across different functional roles and/or departmental silos, which are typically found in large enterprises. This community diversity keeps the energy flowing.  The diverse mix allows varied opinions to surface and not let the community be constrained by any single dominant group.

3.  Musical chairs helps

Formal CoP structures offer positional authority in enterprises, and can be a key element to drive and link back to the larger organisational goals. But these formal positions whenever kept optional and /or rotational always keep the individual honest.  These help in structuring the community in the right direction, without any hidden agendas. Thus musical chairs for the community positions is a key enabler and an important success pattern.

4. Ride the Fast Lane

CoPs which can piggy back on organisational strategy and business objectives will always succeed! So if your CoP can ride the fast lane and align with the business strategy, then funding and a management support will appear magically. The community will be able to grow faster  organically, but will also get champions with the top down mandate and grow inorganically.

5.  Circle of Life

Communities which can build a positive circle of energy, with frequent learning systems and sharing among the membership,  and will have a chance of sustaining for the longer term.  As new members grow, community engagement goes up and increases the learning’s, thus leading to a completion of the feedback loop with more ideas and more events, and more members joining building on the momentum.

So these are my Top 5 Success patterns to sustain your CoPs. What are your favorite success patterns ? 

If you like what you read here, then do subscribe to my blog , and feel free to share your feedback in the comments below.

 

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